Role & Customer Based Pricing for WooCommerce – Personalized Pricing Made Easy
Table of Contents
- Introduction
- What is Role & Customer Based Pricing for WooCommerce?
- Key Features of Role & Customer Based Pricing
- How to Install and Configure the Plugin?
- Pricing & Plans
- My Experience with Role & Customer Based Pricing
- Who Should Use This Plugin?
- Final Verdict
- FAQ
Introduction
Every WooCommerce store has different types of customers. You might serve wholesale buyers, retail customers, VIPs, or members. But WooCommerce doesn’t allow you to set different prices based on customer roles out of the box.
If you want to show different prices based on user roles or specific customers, you need a plugin that gives you full control over pricing rules.
That’s exactly what the Role & Customer Based Pricing for WooCommerce plugin by Meow Crew delivers. Whether you’re offering bulk discounts, personalized rates, or restricted purchase conditions, this plugin helps you tailor pricing based on roles or individual user accounts.
In this article, we’ll explore what this plugin does, its benefits, features, pricing, and how to install and use it properly.
Need setup help? Try our Installation & Troubleshooting Services.
What is Role & Customer Based Pricing for WooCommerce?
Role & Customer Based Pricing for WooCommerce is a complete dynamic pricing plugin developed by Meow Crew. It allows store owners to create pricing rules based on:
- User roles
- Individual customers
- Product categories
- Specific products
- Order quantity rules
You can set fixed prices or percentage-based discounts and apply them across your store or on specific items. You can also:
- Hide prices for guests
- Restrict purchases to logged-in users
- Customize cart buttons and error messages
It’s built for WooCommerce store owners managing multiple customer groups — like wholesale clients, VIP customers, or subscription members.
Official Plugin Page: Role & Customer Based Pricing for WooCommerce
Documentation: Official Documentation
Contact Support: Meow Crew Contact
Key Features of Role & Customer Based Pricing
| Feature | Description | Why It Matters |
| Custom User Roles | Create new roles without another plugin. | Tailor pricing strategies for any customer group. |
| Role-Based Pricing | Set flat or discount pricing per user role. | Perfect for B2B or VIP pricing. |
| Customer-Specific Pricing | Apply custom prices to individual users. | Useful for repeat customers or corporate accounts. |
| Product-Level Pricing Rules | Control pricing per product or variation. | Offers detailed product pricing flexibility. |
| Category-Based Pricing Rules | Apply pricing rules to entire categories. | Save time managing large catalogs. |
| Percentage or Flat Pricing | Use % discounts or exact prices. | Works for all pricing strategies. |
| Quantity Rules | Set min, max, and step quantity limits. | Prevents misuse and enforces bulk orders. |
| Import & Export | Use WooCommerce or WP All Import. | Manage pricing rules in bulk efficiently. |
| Price Display Customization | Show personal prices as sale prices. | Makes offers more appealing to customers. |
| Restrict Guests | Hide prices and purchases for non-logged users. | Encourages account creation and protects pricing. |
How to Install and Configure the Plugin?
Installing the plugin is simple and does not require coding skills.
Installation Steps:
- Download the plugin from the official product page.
- In your WordPress admin, go to Plugins → Add New → Upload Plugin.
- Upload the ZIP file and click Install Now.
- Activate the plugin once installed.
Configuration Steps:
- Navigate to WooCommerce → Pricing Rules.
- Click Add New Rule.
- Choose the pricing rule type:
- Role-based
- Customer-based
- Select the product(s) or category.
- Set the pricing method:
- Flat price
- Percentage discount
- Optional: Set min, max, and step quantity.
- Enable the rule and save.
You can also define rules at the product level by editing individual products and setting user-specific prices.
Need help? Use our Installation Services.
Pricing & Plans
The plugin is available in both annual and lifetime plans, depending on how many sites you manage.
Annual Pricing
| Plan | Price | Includes |
| 1 Site | $79.99 | 1 year updates and support |
| 3 Sites | $139.99 | 1 year updates per site |
| 20 Sites | $439.99 | 1 year updates per site |
Lifetime Pricing
| Plan | Price | Includes |
| 1 Site | $199.99 | Lifetime updates and support |
| 3 Sites | $349.99 | Lifetime license per site |
| 20 Sites | $999.99 | Lifetime license per site |
Also available is a Free Version with limited features.
Buy Role & Customer Based Pricing Plugin Now
This plugin offers complete pricing flexibility for WooCommerce. Whether you’re running a B2B wholesale store, a membership site, or a multi-level customer system, this plugin will give you full control over pricing.
Get started now → Buy Role & Customer Based Pricing Plugin
Your purchase supports the Meow Crew development team and allows us to create more tutorials like this.
My Experience with Role & Customer Based Pricing
We implemented the plugin for a client selling to both retail and wholesale customers. Here’s what we observed:
Pros
- Intuitive interface for pricing rule management
- Supports role and individual user pricing
- Works with grouped, variable, and subscription products
- Quantity rule options are very helpful
- Bulk import/export saves hours of work
Cons
- No automatic syncing between role and customer rules
- Flat prices override discounts — needs careful planning
- Not built for marketplaces or multi-vendor setups
Still, for any single-vendor WooCommerce store, this plugin is ideal.
Who Should Use This Plugin?
This plugin is best suited for:
- B2B stores needing wholesale pricing
- Membership or loyalty program stores
- Subscription-based businesses
- Store owners wanting customer-specific pricing
- Agencies managing client WooCommerce stores
Useful Resources
Final Verdict
Role & Customer Based Pricing for WooCommerce is a powerful tool to customize pricing in your store. It helps you show different prices based on user roles, individual customers, and quantity rules. It also supports flat pricing, percentage discounts, and product-specific logic.
If you’re ready to move beyond generic pricing, this plugin is the right choice. It’s stable, feature-rich, and backed by responsive support.
Buy it now → Role & Customer Based Pricing Plugin by Meow Crew
Need expert assistance? Visit our WooHelpDesk Setup Services.
FAQ
Q1. Can I create new user roles with this plugin?
Yes. You can create and assign new user roles without extra plugins.
Q2. Does it support variable products and subscriptions?
Yes. It works with simple, variable, grouped, and subscription products.
Q3. Can I restrict price visibility to logged-in users?
Yes. You can hide prices and prevent purchases for non-logged users.

